Tesla company is an America’s giant electric vehicle and clean energy industry. It’s based in Palo Alto, California, US. Tesla also manufactures battery energy storage from home to grid-scale. They design solar panels, solar roof tiles, related products, and services. In 2020, Tesla had the foremost sales of battery electric vehicles and plug-in electric vehicles, capturing 16% of the plug-in market and 23% of the battery-electric market. Through its subsidiary Tesla Energy, the corporate develops and maybe a major installer of photovoltaic systems within the US.
Tesla Energy is one of the most important global suppliers of battery energy storage systems, with 3 gigawatt-hours (GWh) installed in 2020. In this article, we’ll discuss the role of Tesla in the market and adapt the industry 4.0.
- Clearly, Tesla may be a manufacturing company as of now though, its service content is growing quickly.
- The corporate uses its own distribution (eg: showrooms a la Apple stores) unlike other automakers to regulate the sale experience.
- The car is meant (thanks to EV technology) to need lesser service than traditional ICE vehicles.
- Tesla alike delights customers via customer service at every touchpoint.
- They make the vehicle better over time via such remote upgrades.
- First, the in-car touchpoint with the buyer may be a huge iPad-like dashboard within the car, synched with the customer’s mobile.
- Local sensing of every feature of the asset health and operations inside the field provides unprecedented visibility to Tesla of their fleet of cars.
- For instance, the management of the cells within the battery pack helps maximize its lifetime and utility.
- Locally on-board computers may reconfigure innumerable features of the car, through remote upgrades almost like a mobile.
- All this prepares it a smart car or a smart product.
- But it gets even better. Our manufactured products can take a lifetime of their own, and become “living products”.
- Tesla owners awakened and located that their cars had been upgraded to possess a set of autonomous driving (autopilot) capabilities.
- Auto-pilot may be a non-trivial capability that magically showed up within the entire fleet of cars, post-sale, enabled by software & actuation, and activated remotely.
- Similarly, sharing locally sensed information within the cloud allows machine learning software to not just learn from the problems with one vehicle, but learn using data across the fleet of vehicles.
- This allows continuous incremental updates of capability and to repair faults within the field, remotely via software, not just in one car, but across the sector.
- Again, this reduces the necessity for re-calls, simplifies car service.
- Tesla also owns and operates a network of supercharging stations on freeways, and partners with hotels and other institutions to work a bigger network of destination charging stations.
- With its purchase of SolarCity, a solar-as-a-service company.
- Tesla will move tons more into services.
- These services delivered by the manufacturing company would blur the boundaries between multiple industries: energy and automotive/transportation.
- For instance, the bundle of energy storage capabilities within the EV and stationary battery, and therefore the timing of charging are often orchestrated as a function of grid conditions, solar production, etc.
- Moreover, an aggregate of such assets is often wont to provide grid balancing / ancillary services.
- Tesla in its new plan, part two, outlined a vision to maneuver from being an (electric) car manufacturer to a service provider managing a fleet of EVs, solar PV systems, and storage to provide compelling mobility, EV experiences, and renewable energy services.
- It suggests drawing upon the financial structuring, and investment in marketing assets across Tesla and Solar City.
- Its EV-as-a-service, solar-as-a-service, storage-as-a-service, shared mobility options, and transcending boundaries between energy and transportation taking advantage of depreciation characteristics, and complicated remote management or autonomy features.
- Currently, SolarCity announced a Solar Roof product, likely to be offered as a service. So our roof once we replace it’ll be a service.
Tesla as Example of Industry 4.0 Quality
- The automotive industry plays a huge economic role within the US and abroad.
- After decades of success, however, it now confronts major existential challenges thanks to ongoing powertrain innovations and therefore the transformation of the industry’s business model.
- Technical drivers pushing the auto metamorphoses include electrification of the drivetrain and therefore the digitization of transport processes.
- Indeed, the automotive development process is very complex and is getting more diverse with increasing possibilities in modeling, computing. and analyzing.
- The 2019 Fourteenth International Conference on Ecological Vehicles and Renewable Energies described partially how, especially within the electric vehicle sector, an increasing number of simulation methods exist, handling areas like propulsion systems, power supply, and thermal management.
- Nearly half of US robot shipments are to the automotive sector, while only about 20% are delegated to the buyer electronics sector.
- Tesla may be an auto company that has wrestled long and sometimes with robot demons and are available out on the opposite side stronger for the struggle.
- Before Tesla started making its Model 3 sedan in 2017, CEO Elon Musk declared that the Fremont factory would resemble more of the factory of the longer-term than any auto manufacturing facility within the industry.
- Tesla would lower costs and improve efficiency by gradually replacing human labor with machines.
- That’s been a touch of a bumpy road, but through mistakes come experience and eventual advantage.
- It looks the effective compromise between human workers and robots has enables Tesla to excel.